Marketing
Recent Publications
-
1.
2013Nancy J. Stephens; Teresa A. Swartz
Beliefs of Chinese buyers of pirated goods
Journal of Consumer Behaviour. 2013;12(1):42-48. -
2.
2013Martin Mende; Ruth N. Bolton; Mary J.O. Bitner
Journal of Marketing Research. 2013;50(1):125-142. -
3.
2013Nancy V. Wünderlich; Florian V. Wangenheim; Mary J. Bitner
Journal of Service Research. 2013;16(1):3-20.
Most Frequent Journals
-
Publications
-
Journal of Consumer Research22
-
Journal of Business Research13
-
Journal of the Academy of Marketing Science12
-
Journal of Marketing10
-
Journal of Marketing Research6
